I was a bit surprised to read that the former 76'ers star, Charles Barkley, agreed to have a colonoscopy televised for Stand Up To Cancer last week, but it certainly generated some increased awareness and interest, even if he did become the butt of some obvious jokes.
You can see more about the newsworthy event HERE.
Monday, September 8, 2008
Former NBA star Charles Barkley helps educate on colonoscopies
Labels:
cancer,
colon cancer,
colonoscopy,
oncology,
pharma,
strategy
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